Make way for the older generation…
Hollywood stars Meryl Streep, Steve Carell and Tommy-Lee Jones claim the movie business ignores older generations of moviegoers in favour of teenagers and younger adults.
While they were plugging ‘Hope Springs’, a rare film that caters for a more mature audience by telling the story of an aging couple who seek counselling (including in the bedroom), the trio had a chat to the press about the subject.
All three think that older cinemagoers feel alienated by modern blockbusters, which are usually about superheroes. Meryl Streep said too many films are made “to sell ancillary products”, such as video games, toys or robots. “That has driven a certain kind of audience that looks for different material out of the theatre. That’s a shame because they are the people that had the habit of going to the movies.”
Veteran actor Tommy Lee Jones said that because films which appeal to teenagers occasionally make huge amounts of money (such as the ‘Marvel Avengers Assemble’), film studios will continue to churn them out, looking for the next big blockbuster hit.
“Movie studios get afraid,” agrees co-star Steve Carell, who plays Streep and Jones’ marriage counsellor in ‘Hope Springs’. “I know my parents are both 86 and they’re looking for something that they would want to see. I think they probably do feel a little bit underserved that way,” he said.
Poor old things…
Article By Emma Sankey